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About Annel

Annel is a regulatory compliance partner for cosmetic and consumer product brands operating in regulated markets. Established in 2019, Annel builds on professional regulatory experience that began in 2014, supporting businesses with legal market access, Responsible Person obligations and inspection-ready documentation. We work with international brands, manufacturers, importers and distributors placing products on the UK, EU and US markets, providing structured regulatory support and clear accountability across jurisdictions.

What We Do

Annel acts as an appointed regulatory and compliance partner, supporting clients throughout the product lifecycle. Our services include:

✓Responsible Person services (UK, EU and USA)

✓Regulatory strategy and market entry support

✓Preparation and maintenance of inspection-ready documentation

✓Product notifications and authority communication

✓Post-market compliance and regulatory updates

Our work is evidence-led, structured and aligned with current regulatory expectations.

How We Operate

Our regulatory support follows a clear and transparent process designed to ensure accountability and regulatory readiness at every stage. We work with defined scopes, clear timelines and documented responsibilities. This allows our clients to understand their obligations, manage regulatory risk effectively and respond confidently to authority, retailer or marketplace compliance requests. Where required, we collaborate with accredited laboratories and external specialists operating in accordance with recognised ISO standards.

Our Experience

We support clients across multiple international markets, including the UK, EU and United States. Our work spans a wide range of cosmetic and consumer product categories, from early-stage market entry to ongoing post-market compliance. We regularly assist brands responding to regulatory inspections, retailer requirements and changes in legislation. Many of our clients are international businesses that require a local regulatory presence and consistent compliance management across borders.

Our Values

Our work is guided by practical, professional standards:

✓Transparency Clear communication and defined regulatory responsibilities

✓Accuracy Evidence-based documentation prepared to inspection standards

✓Accountability Responsible management of regulatory obligations

✓Reliability Consistent delivery aligned with agreed timelines

✓Professional conduct Respectful, structured collaboration with clients, partners and authorities

We recommend and provide only services that are necessary for regulatory compliance.

Working With Annel

Whether you are launching new products, entering regulated markets or maintaining ongoing compliance, we provide structured regulatory support tailored to your business requirements. Our role is to help you operate legally, confidently and sustainably in regulated markets.